Artificial Intelligence is the future. Specifically right now natural language processing and voice recognition is very useful. In our world being hands free is a necessity. IBM’s Watson uses this. Watson has tackled the process of hearing the words, processing them, and formulating an answer. “Watson's ability to understand the meaning and context of human language, and rapidly process information to find precise answers to complex questions…The technology could be applied in areas such as healthcare, for accurately diagnosing patients, to improve online self-service help desks, to provide tourists and citizens with specific information regarding cities, prompt customer support via phone, and much more.” (1) This past year Watson appeared on Jeopardy and it was just amazing. Of course in some situations the human mind was faster but it was remarkable to watch a computer take human words process them and come up with the correct answer. This is just the beginning IBM is continuing to work on Watson and it can only get better.
Right now the public has the opportunity to use natural language processing in the new iPhone 4Gs in Siri. As a user Siri listen to you and can perform many basic tasks such as search the web, send text messages, and emails. I have personally experienced Siri and it is unbelievable even when you say something like “You are dumb” she responds with a witty comment such as “Well that is your opinion”. Siri can only perform tasks in iOS but in no time it will be performing many other tasks. Right now Siri stores the information it provides to its users but in the future Siri could do this,“ Imagine if this same logical power could be applied to any application. Say you're a sales rep and your manager has shared a spreadsheet with regional sales estimates. If you have updated figures for your territory, instead of hunting and pecking changes on the tiny touchscreen keyboard, wouldn't it be nice to say, "Siri, change the sales estimate for the Northwest region from 750,000 to 900,000". (2)
This is just the beginning for us there is so much more to come. Medicine is the focus of the future of natural language processing. “using natural-language processing to make better sense of medical records, which often contain unstructured narrative notes and abbreviations…The principal technical challenges include developing natural-language processing methods that allow computer programs to automatically extract clinical files, events and relationships from the narrative text in records, and to combine the resulting data with existing information from laboratory tests and prescription orders to identify patients' conditions and current treatments. . “
Works Cited:
(1) - "IBM and Jeopardy! Relive History with Encore Presentation of Jeopardy!: The IBM Challenge." IBM. Web. 28 Nov. 2011. IBM and Jeopardy! Relive History with Encore Presentation of Jeopardy!: The IBM Challenge. http://www-03.ibm.com/press/us/en/presskit/27297.wss
(2) - "How Siri Could Make Collaboration Mobile - Telecom - Unified Communications/messaging - Informationweek." InformationWeek | Business Technology News, Reviews and Blogs. Web. 30 Nov. 2011.
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Thursday, December 15, 2011
DSS
"Companies across all industries rely on decision support tools, techniques, and models to help them assess and resolve everyday business questions." [1] The DSS use data like sales data, inventory data, supplier data, and market research data to aid in the decision process. DSS have become critical in all types of business due to the quick market changes that take place in the global market. Having a comprehensive DSS will provide a company with a greater competitive advantage.
There are many different DSS software out their for companies to choose from to use to help in the decision making process. When looking at the different kinds of software impound one that mentioned something really interesting about working with different ideas from many people. This DSS was from Vanguard Software Corporation and was called Business Analytics Suite. "Vanguard's collaboration abilities go well beyond simple communication strategies like Web conferencing...Individuals throughout your organization use our innovative model-based approach to describe to the Vanguard System how they make decisions or perform particular tasks. In doing this, users capture knowledge, or know-how, that is specific to your business. The Vanguard System can combine the knowledge captured by many individuals to create a Collective Intelligence that is useful for testing business plans and automating routine operations."[2]. This would be very helpful in the decision making process because the software gathers information from the workers and data on the decision at hand and then comes up with the best solution for your company.
"It is important to note that the DSS field does not have a universally accepted model. That is to say, there are many theories vying for supremacy in this broad field."[3]. This could make it hard for a company to find the perfect DSS for their needs. So some research will have to go into the decision. It is also important to remember that the decisions the DSS makes are not finally and the ultimately choice still lies in the hands of a human.
[1]"Decision Support System." MicroStrategy Business Intelligence and Mobile Business Intelligence. Web. 16 Nov. 2011. .
[2]"Decision Support System Software." Vanguard Software Corporation - Forecasting & Planning Solutions. Web. 16 Nov. 2011. .
[3]"Decision Support System | IT Management | Asked and Answered." Tech-FAQ ». Web. 16 Nov. 2011. .
URLs
[1] http://www.microstrategy.com/decision-support-system
[2] http://www.vanguardsw.com/solutions/application/decision-support/
[3] http://www.tech-faq.com/decision-support-system.html
There are many different DSS software out their for companies to choose from to use to help in the decision making process. When looking at the different kinds of software impound one that mentioned something really interesting about working with different ideas from many people. This DSS was from Vanguard Software Corporation and was called Business Analytics Suite. "Vanguard's collaboration abilities go well beyond simple communication strategies like Web conferencing...Individuals throughout your organization use our innovative model-based approach to describe to the Vanguard System how they make decisions or perform particular tasks. In doing this, users capture knowledge, or know-how, that is specific to your business. The Vanguard System can combine the knowledge captured by many individuals to create a Collective Intelligence that is useful for testing business plans and automating routine operations."[2]. This would be very helpful in the decision making process because the software gathers information from the workers and data on the decision at hand and then comes up with the best solution for your company.
"It is important to note that the DSS field does not have a universally accepted model. That is to say, there are many theories vying for supremacy in this broad field."[3]. This could make it hard for a company to find the perfect DSS for their needs. So some research will have to go into the decision. It is also important to remember that the decisions the DSS makes are not finally and the ultimately choice still lies in the hands of a human.
[1]"Decision Support System." MicroStrategy Business Intelligence and Mobile Business Intelligence. Web. 16 Nov. 2011. .
[2]"Decision Support System Software." Vanguard Software Corporation - Forecasting & Planning Solutions. Web. 16 Nov. 2011. .
[3]"Decision Support System | IT Management | Asked and Answered." Tech-FAQ ». Web. 16 Nov. 2011. .
URLs
[1] http://www.microstrategy.com/decision-support-system
[2] http://www.vanguardsw.com/solutions/application/decision-support/
[3] http://www.tech-faq.com/decision-support-system.html
SWOT
Decision making is something we do everyday at every moment. There are simple decisions such as deciding what to drink when you are thirsty and then there are hard decisions like where to invest your money. When we make a decision we go through a process in order to make the decision. When it comes to harder decisions sometime we have to write it down and use a process in order to make the correct decision. The SWOT Analysis Strategy is a common decision making approach used by many to help them through the process.
SWOT stands for Strengths, Weaknesses, Opportunities, and Threats. “ These four factors are the major players when it comes to business decision making. Each refers to things that may be internal or external to the business, which might have significant impact on achieving goals and objectives.” [1] By analyzing the strengths, weakness, opportunities and threats of the decision it breaks it down for the person to see everything the decision will do or not do for them. It is very affective because the SWOT analysis makes the person really think about what they are getting into. I have personally used the SWOT analysis to help me with my decision making and it really helped me to analyze how the decision would impact my life. “ The idea is that you identify the strengths and weaknesses of your service, pinpoint opportunities and note threats in order to make good decisions . SWOT is normally an assessment of a business or a proposition, whether your own or a competitor’s.”[2]
[1] Lu, Wagz. "SWOT Analysis: A Powerful Tool for Business Decision Making." Associated Content from Yahoo! - Associatedcontent.com. Web. 09 Nov. 2011..
[2] "The SWOT Model | Decide-guide.com." | Decide-guide.com. Web. 09 Nov. 2011.
SWOT stands for Strengths, Weaknesses, Opportunities, and Threats. “ These four factors are the major players when it comes to business decision making. Each refers to things that may be internal or external to the business, which might have significant impact on achieving goals and objectives.” [1] By analyzing the strengths, weakness, opportunities and threats of the decision it breaks it down for the person to see everything the decision will do or not do for them. It is very affective because the SWOT analysis makes the person really think about what they are getting into. I have personally used the SWOT analysis to help me with my decision making and it really helped me to analyze how the decision would impact my life. “ The idea is that you identify the strengths and weaknesses of your service, pinpoint opportunities and note threats in order to make good decisions . SWOT is normally an assessment of a business or a proposition, whether your own or a competitor’s.”[2]
[1] Lu, Wagz. "SWOT Analysis: A Powerful Tool for Business Decision Making." Associated Content from Yahoo! - Associatedcontent.com. Web. 09 Nov. 2011.
[2] "The SWOT Model | Decide-guide.com." | Decide-guide.com. Web. 09 Nov. 2011.
Mobile ecommerce
Today ecommerce had been taking to a whole new level with introduction of smartphones into the market. Now business activities such as buying and selling can be done on the go. The ICANN has created a .mobi domain in order to attract and make websites easy to view on mobile phones. For such phones as Droid and Iphones apps have been created for mobile ecommerce for faster and more efficient business activities avoiding the web browsers.
Mobile ecommerce has become increasingly more popular a recent study from paypal predicts “that nearly 50% of respondents intended to make a purchase through a smartphone or tablet device this year. While intention to buy is of course very different to actually buying, with the real indicator only coming after the holiday shopping period, the figures are encouraging” [1]. It was very crazy to all when people started to use the internet to do a majority of their shopping now the general population has moved to doing their shopping on the go on their phones. Now the business are even backing this up and putting a lot of money into mobile marketing and ads. “ Total advertising expenditure on mobile is expected to rise from just over US$1.4bn in 2009 to US$6 billion n in 2014. Of this, ad spend on mobile Internet was estimated to be US$500 million in 2009.”[2] It is estimated that the amount of money put into the mobile marketing is just going to increase due to the increasing rate of user on mobile internet.
One of the great things that has been introduced with mobile commerce is not only banking on the go but using your phone as your wallet. This technology has been introduced by google. The Google Wallet is still in its trial stages and is not available on all smartphones but it is amazing because it “enables users to tap to pay at hundreds of thousands of locations, as well as store loyalty cards and gift cards and redeem deals.” [3] all you do is whip out your phone and swipe it over the paypass reader and your all set. This is newest technology in mobile commerce. You will no longer need to carry any around with you but your phone. Mobile devices have changed the world of ecommerce and have made it more diverse.
[1] (22), Step Guide. "46% of Smartphone Owners Predicted to Shop via Mobile This Christmas – Simply Zesty - Simply Zesty." Simply Zesty - Building Your Brand through Social Media. Web. 07 Nov. 2011.
[2] "Global Mobile Statistics 2011: All Quality Mobile Marketing Research, Mobile Web Stats, Subscribers, Ad Revenue, Usage, Trends… | MobiThinking." Home | MobiThinking. Web. 07 Nov. 2011..
[3] Spoonauer, Mark. "Google Wallet Tested: What It's like to Pay with Your Phone." Gadgetbox. Web. 07 Nov. 2011..
Reply
Mobile ecommerce has become increasingly more popular a recent study from paypal predicts “that nearly 50% of respondents intended to make a purchase through a smartphone or tablet device this year. While intention to buy is of course very different to actually buying, with the real indicator only coming after the holiday shopping period, the figures are encouraging” [1]. It was very crazy to all when people started to use the internet to do a majority of their shopping now the general population has moved to doing their shopping on the go on their phones. Now the business are even backing this up and putting a lot of money into mobile marketing and ads. “ Total advertising expenditure on mobile is expected to rise from just over US$1.4bn in 2009 to US$6 billion n in 2014. Of this, ad spend on mobile Internet was estimated to be US$500 million in 2009.”[2] It is estimated that the amount of money put into the mobile marketing is just going to increase due to the increasing rate of user on mobile internet.
One of the great things that has been introduced with mobile commerce is not only banking on the go but using your phone as your wallet. This technology has been introduced by google. The Google Wallet is still in its trial stages and is not available on all smartphones but it is amazing because it “enables users to tap to pay at hundreds of thousands of locations, as well as store loyalty cards and gift cards and redeem deals.” [3] all you do is whip out your phone and swipe it over the paypass reader and your all set. This is newest technology in mobile commerce. You will no longer need to carry any around with you but your phone. Mobile devices have changed the world of ecommerce and have made it more diverse.
[1] (22), Step Guide. "46% of Smartphone Owners Predicted to Shop via Mobile This Christmas – Simply Zesty - Simply Zesty." Simply Zesty - Building Your Brand through Social Media. Web. 07 Nov. 2011.
[2] "Global Mobile Statistics 2011: All Quality Mobile Marketing Research, Mobile Web Stats, Subscribers, Ad Revenue, Usage, Trends… | MobiThinking." Home | MobiThinking. Web. 07 Nov. 2011.
[3] Spoonauer, Mark. "Google Wallet Tested: What It's like to Pay with Your Phone." Gadgetbox. Web. 07 Nov. 2011.
Reply
Apps and services
1)Efax-can take a picture of a document on your phone and then fax it
2)shoeboxed-can photograph the paper receipt and store in a secure location
3)basecamp-communicate about projects in one location on message boards
4)GenBook-manage events and meetings even creat a book now button for your webpage or facebook page
5)Remote Desktop Lite-Access your desktop on the go, feels like you are right in front of your desktop
6)Google Maps-Phone app that helps with directions and find nearby establichments
7)Square-iphone app that allows you to ring up a customer and then either swipe or key in a credit card for purchase
8)TweetDeck-companies with many social networking accounts can now all the accounts from one location
9)1password-Store all usernames and passwords for multiple accounts in one secure location
10)Screensteps-Create tutorials/lessons/manuals for customers
2)shoeboxed-can photograph the paper receipt and store in a secure location
3)basecamp-communicate about projects in one location on message boards
4)GenBook-manage events and meetings even creat a book now button for your webpage or facebook page
5)Remote Desktop Lite-Access your desktop on the go, feels like you are right in front of your desktop
6)Google Maps-Phone app that helps with directions and find nearby establichments
7)Square-iphone app that allows you to ring up a customer and then either swipe or key in a credit card for purchase
8)TweetDeck-companies with many social networking accounts can now all the accounts from one location
9)1password-Store all usernames and passwords for multiple accounts in one secure location
10)Screensteps-Create tutorials/lessons/manuals for customers
Thursday, November 3, 2011
web 2.0 and apps
Web Application/Apps have evolved at a pretty rapid rate over the past few years. The main reason for this rapid growth is the new hardware to use these apps on, smartphones, tablets, and even mp3s. Web applications are now apart of out everyday life because a web app is as simple as your webmail. Viaweb is claimed to be the first web application, the company was started 1995 and provided the first web-based application that allowed users to host their own online stores directly from their own web browser. Since them web applications have only gotten better.
Web applications now range from business productivity applications to personal organizations applications. In doing my research I learned there is pretty much and application now for everything you could possibly want to do on the internet. Business are the ones who are going to benefit the most from these applications because they help organize and manage their companies. “You’re in business to make money. However, if you can’t manage your finances, payments, and assets, you’re going to find that expenses start to creep up, financing runs short, and your ability to plan for the future is nil.” [1] The web applications that are designed to manage finances, payments, and assets will allow the company to focus on the future of the company and planning new projects so they can grow and make more money. Web applications provide companies with more time by making mundane tasks such as creating invoices and mailing them to clients easier by sending the invoice to the client via email and allowing them to pay instantly via paypal. Communication is another very important aspect to a successful and productive business. Video chat and conferencing is one very important web application now that makes communication and brainstorming between offices in different states or even countries instant. Web applications have changed the course of the business world in such a way that it keeps the business more productive by making mundane task simpler, organization a priority, and now communication between associates organized and at the drop of the hat.
[1] "The Entrepreneur’s Guide to Web 2.0: Top 25 Apps to Grow Your Business." Add Url - Submit Site - Aviva Web Directory. Web. 26 Oct. 2011. <http://www.avivadirectory.com/entrepreneur-apps/>.
Web applications now range from business productivity applications to personal organizations applications. In doing my research I learned there is pretty much and application now for everything you could possibly want to do on the internet. Business are the ones who are going to benefit the most from these applications because they help organize and manage their companies. “You’re in business to make money. However, if you can’t manage your finances, payments, and assets, you’re going to find that expenses start to creep up, financing runs short, and your ability to plan for the future is nil.” [1] The web applications that are designed to manage finances, payments, and assets will allow the company to focus on the future of the company and planning new projects so they can grow and make more money. Web applications provide companies with more time by making mundane tasks such as creating invoices and mailing them to clients easier by sending the invoice to the client via email and allowing them to pay instantly via paypal. Communication is another very important aspect to a successful and productive business. Video chat and conferencing is one very important web application now that makes communication and brainstorming between offices in different states or even countries instant. Web applications have changed the course of the business world in such a way that it keeps the business more productive by making mundane task simpler, organization a priority, and now communication between associates organized and at the drop of the hat.
[1] "The Entrepreneur’s Guide to Web 2.0: Top 25 Apps to Grow Your Business." Add Url - Submit Site - Aviva Web Directory. Web. 26 Oct. 2011. <http://www.avivadirectory.com/entrepreneur-apps/>.
Monday, October 24, 2011
Social Web
The Social Web which is described in the chapter is a very intriguing topic and also a huge topic. Social web has grown into to so much over the years. The first I had every experienced it was I guess you could say AOL but it is nothing compared to the social web we all use today. Now the social web keeps everyone updated moment to moment of what your friend or favorite celebrities are doing to finding old friends you went to middle school with. But the social web is not just for the individual to share your pictures and tweets, now it is used by many companies for advertising and to keep in contact with their customers too.
I work for Bath and Body Works(BBW) and it is not a company that does a lot of marketing with commercials and ads but it uses social media. One social media outlet that is very popular is BBW on twitter and they use this to keep there followers up to date on certain promotions that are going on and new things that are arriving in stores. There is one great thing they use Twitter for and that is to send our special coupons for their Twitter followers, for example the follower will get a tweet like this, “Saved the best for last! 2 for $20 14.5oz Candles TODAY only for our followers! Show tweet @ BBW stores to redeem. #5108”. This a great way for BBW to get their brand out there and for some customers to get great deals too.
BBW is also on Facebook. Through facebook they get to share a lot of information kind of the same as twitter but with more detail. But the best part to them being on Facebook is the live chat application. This chat is used a lot during the holidays so customers can log on and get some great gifting tips and learn more about our products from a gifting or fragrance expert.
They social web make is great for companies to connect to customers they wouldn’t normally come in contact with via the newspaper or even in the store if the customer only shops online. The chat comes in handy for online shoppers to learn more things about the products they can’t see from the webpage. Social Web has really brought our shopping experience to a whole new level with the amount of information and even the money you can save by printing out coupons the companies offer. “ Companies use social networking to gain credibility, foster employee relationships, build a forum for communication with customers, and in most cases, boost sales.” [1] This is the world we now live in and when companies get involved in the social web they are going to increase their sales because that is how they are getting their name out there.
Works Cited
[1] "Companies Using Social Networking to Boost Sales." B2B Lead Generation for Phone Systems, Copiers, Payroll Services and More | Resource Nation. Web. 19 Oct. 2011. <http://www.resourcenation.com/blog/companies-using-social-networking-to-boost-sales/>.
I work for Bath and Body Works(BBW) and it is not a company that does a lot of marketing with commercials and ads but it uses social media. One social media outlet that is very popular is BBW on twitter and they use this to keep there followers up to date on certain promotions that are going on and new things that are arriving in stores. There is one great thing they use Twitter for and that is to send our special coupons for their Twitter followers, for example the follower will get a tweet like this, “Saved the best for last! 2 for $20 14.5oz Candles TODAY only for our followers! Show tweet @ BBW stores to redeem. #5108”. This a great way for BBW to get their brand out there and for some customers to get great deals too.
BBW is also on Facebook. Through facebook they get to share a lot of information kind of the same as twitter but with more detail. But the best part to them being on Facebook is the live chat application. This chat is used a lot during the holidays so customers can log on and get some great gifting tips and learn more about our products from a gifting or fragrance expert.
They social web make is great for companies to connect to customers they wouldn’t normally come in contact with via the newspaper or even in the store if the customer only shops online. The chat comes in handy for online shoppers to learn more things about the products they can’t see from the webpage. Social Web has really brought our shopping experience to a whole new level with the amount of information and even the money you can save by printing out coupons the companies offer. “ Companies use social networking to gain credibility, foster employee relationships, build a forum for communication with customers, and in most cases, boost sales.” [1] This is the world we now live in and when companies get involved in the social web they are going to increase their sales because that is how they are getting their name out there.
Works Cited
[1] "Companies Using Social Networking to Boost Sales." B2B Lead Generation for Phone Systems, Copiers, Payroll Services and More | Resource Nation. Web. 19 Oct. 2011. <http://www.resourcenation.com/blog/companies-using-social-networking-to-boost-sales/>.
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